Marketing and Communications

One of the primary roles of the National CASA Association is to increase awareness of the CASA cause. By conducting national media outreach and advertising campaigns, and providing customized resources to member programs, National CASA helps local CASA programs recruit volunteers and strengthen their image in the community.

Dr. Phil and Robin McGraw are the spokespeople for National CASA's Forgotten Children campaign.

In this section, you'll find the following resources:

Ad Campaigns and Promotional Videos: View and order PSAs and promotional videos produced by National CASA. Also access ordering information for Each One Reach One cards.

CASA Logos: Download a logo package or order a custom logo for your program.

Communications Guides: Download the National CASA Communications Manual, graphic standards and tips for improving your publications.

Statistics: Access the latest national child welfare statistics.

Photo Gallery: Select from an assortment of National CASA images that are available for use in your publications.

Working with the Media: Evergreen advice and fill-in-the-blank templates to help you get the word out about your good work!

Creating Websites: Learn about working with CASAWebsites to create a custom website for your program.

Forgotten Children Resources: Including images, logos and a toolkit funded by the American Legion Child Welfare Foundation.